Answers and evidence
Use answer and prompt detail screens to verify brand matches, positions, sentiment, sources, searches, and processing status.
What an answer contains
Each answer belongs to one prompt, provider, and monitoring run. After collection, PromptSpark.ai analyzes the response for literal brand evidence, first-mention position, sentiment, recommendation context, search expansion, source records, and citations.
- The response text is the primary evidence for what the AI said.
- Brand rows explain which tracked or discovered names appeared and how they were described.
- Sources distinguish searched or retrieved pages from explicit final-answer citations.
- Processing labels show whether collection and analysis completed successfully.
Find the right answers
Use date, provider, model, market, topic, tag, brand, feature, source, and sort filters to isolate one hypothesis. Start broad enough to see the pattern, then narrow to the answers that caused it.
Feature filters help find answers with web search or citations. Source filters help connect a domain or URL to the prompts that repeatedly trigger it.
Verify an unusual result
- Confirm completion Exclude answers that are still running or failed before interpreting missing evidence.
- Read the exact wording Check whether the prompt changed audience, intent, geography, or expected answer format.
- Inspect the brand match Confirm that the matched text refers to the correct brand and that position and sentiment fit the surrounding sentence.
- Inspect sources Compare search evidence with explicit citations and open the exact URL where necessary.
- Compare peers Look at the same prompt across other providers and nearby runs to decide whether the result is isolated or recurring.
Move from an answer to an insight
An individual answer becomes useful when it helps explain a repeated pattern or reveals a specific opportunity. Capture the prompt intent, provider, market, brand language, competitors, sources, and date together; removing that context can make a quote sound more important than it is.
- Summarize the observation Write one neutral sentence describing exactly what the answer did, without adding a cause that is not visible in the evidence.
- Look for repetition Find the same claim, competitor, source, or absence in related prompts and nearby runs.
- Connect the business implication Explain which audience, decision, page, message, or external relationship may be affected.
- Define a way to test change Keep the relevant prompts stable, record the intervention date, and watch the same evidence in later runs.